One approach to design is the form follows function. This implies that the form of a design is dictated by the its function. This is a very useful in commercial design. Just because something is being designed for a particular use, does not mean that this object must be boreing or purley for functional reasons. An object can be useful as well as aesthetically pleasing.
In the above picture is the Ovopur water filter. This new design is meant to improve water purification. Its shape is meant to make the circulation of water easier. While this new design has a huge emphasis on function. The form was not all forgotten. This design creates a far more aesthetically pleasing device.
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